Dick Fosbury Featured in New Mazda "Game Changers" Campaign

Mazda's May Launch of "Game Changers" Campaign Featuring Schulte Client Dick Fosbury

IRVINE, CA: Mazda launched a campaign this month focused on sharing the brand's heritage and unique manufacturing techniques with consumers.
The “Game Changers” initiative, the brand's largest advertising campaign in 13 years, will highlight historical figures who thought of new, unconventional ways of doing things. These visionaries will include Olympic Gold Medalist and Schulte Sports client, Dick Fosbury, who developed the back-first approach to the high jump and revolutionized the sport.